FEPE Launches 2018 Awards with New Rising Star Category

2017 FEPE Award Winning Ad

FEPE International is inviting nominations for its Annual Awards – to be presented at its Annual Congress in Sorrento from June 6-8 – and is adding an important new category, the Rising Star Award.

This will be awarded to someone aged 30 or under who has made an outstanding contribution to the Out of Home industry. Nominated individuals should be directly employed in the OOH industry, working for a media owner, specialist or technology company.

As in previous years there will be awards for Lifetime Achievement: someone who has devoted his or her lifetime career to the OOH medium and who is widely respected and recognised by his or her peers;

Leadership: someone who has distinguished themselves by continually demonstrating leadership through a pioneering approach to OOH and is an inspiration to others;

Technical Innovation: A supplier or OOH company that has developed a new product or breakthrough technology that pushes the industry forward;

Creative: as in 2017 there will be two Awards: Classic (static traditional posters) and Digital that demonstrate a brilliant use of the OOH medium to produce a memorable and effective piece of work.

Last year’s Creative Awards marked the first time the Award had been divided into Classic and Digital. The Classic winner was Twitter in the US for an in-house campaign showing how the major conversations of the day, in politics and elsewhere, are united by hashtags (below) while the Digital Award went Universal Pictures’ ‘The Secret Life of Pets’ featuring a captivating creative treatment from MediaCom and Ocean Outdoor.

FEPE International President Tom Goddard says: “As well as celebrating leaders in our industry and outstanding creative executions we should also look forward. The new Rising Star Award is an appropriate way to honour the young talent that is transforming our industry and leading Out of Home to an even brighter future.”

Nominations can be made by any FEPE Member or recognised National OOH Association. Closing Date for all Nominations is March 15th 2018. For a nominations form see www.fepe.com   For further details contact Richard Saturley richard@fepe.com

About FEPE International

FEPE International (established in 1959) is the only global Out of Home Association, working to promote and improve the OOH industry on behalf of our members. Board members include the major International companies  – JCDecaux, Clear Channel and Exterion, as well as Ströer, Pikasso, and more recently OUTFRONT Media from the US, oOh!Media from Australia and Selvel One from India.

Membership is open to all companies who operate in the OOH sector and as a non-profit Federation funds are reinvested in industry issues such as research and the annual international congress. FEPE are members of EASA and ESOMAR in Europe as well as a founding member of ICAS and also actively works to help the membership with legislation issues within their own countries as well. It also aims to lobby for Out of Home advertising with authorities, international organizations, opinion formers and other elements of the communication media. More information is available at www.fepe.com

 

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