DAYTON, OHIO, US—June 5, 2024—STRATACACHE today announced the acquisition of digital signage and out of home specialist Dot2Dot Communications, based in Ontario, Canada. Dot2Dot is a digital signage integration specialist and strategic partner of Scala, part of the STRATACACHE family of digital signage companies. The acquisition extends STRATACACHE’s global […]
Digital Signs
Branded Cities Launches New LA Digital Spectacular
New York, NY– June 3, 2024 – Branded Cities, North America’s premier Out-of-Home and iconic media company, announced today an exclusive agreement with Jamison Properties to represent and sell advertising campaigns on a digital spectacular located at Opus, a luxury high-rise residential and commercial complex on Wilshire Boulevard. At over […]
Blip’s Chad Smith: Blip pays faster than anyone in the industry
Blip | Adkom VP of Supply Chad Smith sent Billboard Insider an email after reading the results of Billboard Insider’s reader poll on automated sales platforms: I wanted to respond to a couple points from your poll. Blip pays faster than anyone in the industry. We pay the following month […]
Vistar’s Provenzano to Address WOOH Hong Kong Congress
Vistar co-founder and CEO Michael Provenzano will discuss the potential for Out of Home to go beyond local audiences and mine significant revenue opportunities on an international scale at the World Out of home Organization Global Congress in Hong Kong from June 5-7. He will provide a comprehensive guide to […]
Intersection to Manage Lyft Taxi Tops in New York City
New York, NY – May 20, 2024 – Intersection, an experience-driven out-of-home media and technology company, today announced a partnership with Lyft, to manage advertising sales for their fleet of digital taxi tops on Yellow Cabs in New York City. The addition of Lyft’s digital taxi top fleet adds to […]
Hivestack launches “Green Curated” DOOH Product
New York & Tel Aviv- May 15, 2024 – Perion Network Ltd. (NASDAQ and TASE: PERI), a technology leader in connecting advertisers to consumers across all major digital channels, announced today the launch of Hivestack’s ‘Green Curated Deals’ innovative solution for DOOH on a global scale. Powered by Scope3 emissions […]
Media Resources Announces eQVISION™ Digital Billboards
Media Resources is pleased to announce the launch of its new product line, eQVISION™ Digital Billboard, demonstrating the company’s ongoing dedication to innovation in billboards. The breakthrough design of the eQVISION™ product line provides equivalent optical performance to viewers while consuming less than 50% of the electricity compared to the […]
Billups Launches AI-Powered Cookieless and Device-ID-less OOH Measurement Solutions
Enhanced tools allow advertisers, media owners and platforms to measure full-funnel OOH performance while ensuring privacy NEW YORK, May 1, 2024 – Billups, a global Out-of-Home (OOH) managed services agency helping advertisers and agencies strengthen media performance through a patented analytics and measurement platform, today announced enhanced OOH measurement solutions for […]
Vistar Media Upgrades DSP to Simplify DOOH Campaign Activation Globally
Around the Corner, Around the World: Vistar Media Upgrades DSP to Simplify DOOH Campaign Activation Globally Enhanced demand-side platform unlocks international inventory to reach diverse audiences – all from a single account NEW YORK – May 1, 2024 – Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, […]
Formetco Opens 175,000 Square Foot Digital Plant in Suwanee GA
Suwanee, GA (April 30, 2024) – [Formetco, LLC], a leader and pioneer in the design, manufacture, and innovation of digital and hardware products for the Outdoor Advertising industry and a leader in digital LED displays for sports venues, is excited to announce the opening of its new, cutting-edge 175,000 square […]