Business

Mark Your Calendars for Unleashed ’24

Denver, CO—Get ready to embrace the energy at Apparatix Unleashed ’24! It’s the event you didn’t know you needed, taking place in the mile-high city of Denver, Colorado, from September 18-20, 2024. Why should you care? Because it’s going to be epic. Why You Absolutely Can’t Miss Unleashed ’24 (Seriously, […]

Four Things About Clear Channel Outdoor

Here are four things Billboard Insider learned from reading Clear Channel Outdoor’s 2023 10k. Cash goes to interest. Cash interest on debt totaled $404 million in 2023 compared to cashflow (EBIDTA) of $423 million.  With interest expense equal to cashflow, Clear Channel Outdoor has little money to spend on acquisitions […]

Outdoorlink & BillboardPlanet Complete Strategic Integration

Merging offline and online to create synergies, unique experiences and value for companies and end users is a hot topic across many industries. It is not always easy to accomplish. In OOH, digital is one of the driving forces of our industry, however, with the majority of the signs in […]

Company of the Day – Lakes Digital Sign Guys

Company: Lakes Digital Sign Guys Headquarters: 28420 US-10 E, Detroit Lakes, MN 56501 Market: Detroit Lakes Phone: 218-234-0124 Email: sales@lakesdlsignguys.com Tony Reller and Jon Sabo are the Lakes Digital Sign Guys. They built their single sided 14×48 digital in October 2022 and have the largest and closest digital billboard to […]

5 Things About OUTFRONT Media

Here are five things Billboard Insider learned from reading OUTFRONT Media’s 2023 10-k. Entertainment, Entertainment, Entertainment As Hollywood goes, so goes OUTFRONT.  The entertainment industry accounts for 20% of OUTFRONT’s total revenues.   When movie-making is curtailed by COVID or an actors strike, OUTFRONT will suffer.  When Hollywood is healthy OUTFRONT […]

Spotzi Provides IBO Speedway Mapping Info

2024-03-26  Toronto Canada, for immediate release. Spotzi, the Canadian mapping and consumer data company and OOH Info LLC, the traffic metrics aggregator launched to assist media owners on the supply side, announced today an integrated mapping solution for IBO USA members via the IBO Speedway. “We have been searching for […]

Natalie Kessler Joins Williamson & Associates

Williamson & Associates is honored to announce the addition of Natalie Kessler as Associate Broker. In keeping with our business model of having an M & A team made up of only professionals who have broad-based experience in the OOH industry, we are very excited to welcome Natalie. Natalie brings […]

Company of the Day: KS Billboards

Company: KS Billboards Markets:  Kansas Address: Wichita, Kansas Email: sales@ksbillboards.com Phone: 316-425-4125 KSBillboards.com sells advertising on 15 digital billboard locations in Witchita, Kansas.   Billboard Insider talked with Kacie Edwards Kacie Edwards, KS Billboards How did you get into the out of home business? Around 10 years ago we erected our first billboard on North Rock […]

Company of the Day – L&W Outdoor Advertising

Company: L&W Outdoor Advertising Headquarters: 6102 W 400 N, Greenfield, IN 46140 Market: Indiana Phone: 317-894-7110 Email: lwoutdoor@myninestar.net L&W Outdoor Advertising, Inc. is Indiana’s Interstate Billboard Company. Located just east of Indianapolis with signs serving most of the major interstates in Indiana. Founded in 1983, L&W began with Larry Weaver […]

Verde Outdoor Adds 280 New York and New Jersey Faces

[TEMPE, Ariz. – March 25, 2024] – Verde Outdoor Media, an independent provider of outdoor advertising solutions, today announced the expansion of its billboard inventory into new markets spanning Hudson Valley, New York, and Northwest New Jersey. This strategic move significantly broadens Verde Outdoor’s reach, enabling advertisers to connect with […]