Business

Kym Frank Speech at LookOut 2017

So hi everyone!  Last year when I spoke at this conference, it marked my 329th day on the job. This year marks my 721st day … and boy things really are changing quickly in the OOH industry! Last year at this time, we were still known as TAB. This year, we are newly rebranded as Geopath. We formally launched our new brand in September with a Times Square takeover, mobile billboards, and favorable press. If our new Geopath brand is […]

by billboardinsider· · 0 comments · Business

Out of Home Legal: Don’t Condition Your Lease On Performance By A Third Party

 By Richard Rothfelder, billboard legal expert and Partner, Rothfelder Falick. Lamar Outdoor Advertising v. Farmers Co-Op Oil Company of Sheridan, 215 P.3d 296 (Wyo. 2009). Introduction Lamar sued a landowner-seller and buyer to enforce a right of first refusal contained in Lamar’s billboard lease agreement. The parties entered into a settlement agreement that would allow the buyer to purchase the property and allow Lamar to relocate its billboard on the property. The enforceability of the settlement agreement was conditioned on […]

by billboardinsider· · 0 comments · Business

Sean Reilly elected chair of OAAA

May 15, 2017 (Washington, DC) – Sean Reilly, chief executive officer of Lamar Advertising Company in Baton Rouge, LA, has been elected chair of the Outdoor Advertising Association of America (OAAA), a trade group representing the out of home (OOH) advertising industry. Reilly, a former member of the Louisiana House of Representatives, succeeds William Reagan, chair of Reagan Outdoor in Salt Lake City, UT. “It’s an honor to serve as chair at a time of tremendous growth in our industry,” […]

by billboardinsider· · 0 comments · Business

Company of the Day – EYE Corp Media

Company: EYE Corp Media Headquarters: 48 Wall Street, 29th Floor  New York, NY 10005 Markets: 500 shopping malls primarily focused in the top 20 DMA’s Email: info@eyecorpmedia.com Phone: 646.871.4430 EYE Corp Media is an Out-of-Home media company that reaches consumers nationwide in local communities where they shop, dine, commute and play. They use multiple media platforms, from backlit posters and high-definition digital screens to mobile and experiential marketing, to deliver advertising to consumers in malls, commuter stations and bars. With a focus in […]

by John Weller· · 0 comments · Business

Agency Profile: Buntin Out-of-Home Media

Agency: Buntin Out-of-Home Media Headquarters: 716 Division Street, Nashville, TN 37203 Phone: 615-244-5720 Email: hgreiner@buntingroup.com Buntin Out-of-Home Media is a privately held out-of-home agency headquartered in Nashville, Tennessee. The company was founded in 1987. People think of Buntin as “the Cracker Barrel agency,” but it’s more than that, as you’ll hear in today’s interview with 28-year-out-of-home veteran and Buntin Out-of-Home Media President Howard Greiner. Howard, how did Buntin get involved with the out-of-home business? We were born out of The […]

by billboardinsider· · 2 comments · Business

Gotterup Named President for Clear Channel Airports

New York, NY,– –Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and a subsidiary of iHeartMedia Inc., today announced that Morten Gotterup has joined the company as President of Clear Channel Airports. Gotterup will direct all aspects of CCA’s business including finance, operations, procurement and sales and marketing functions. He joins CCA from Global Brand Ventures where he successfully led Westfield’s efforts to create media and sponsorship platforms across various retail and transit […]

by billboardinsider· · 1 comment · Business

Matt Schulze on the Billboard Face Smartphone App

Leave it to a billboard guy to come up with a smartphone app which allows you to superimpose a billboard on a picture.  Matt Schulze, a partner at Selective Structures has developed an app called Billboard Face.  The app allows you to put any message or image  on a billboard face set in various locations.  You can see some examples of the app in the images accompanying this article.  Insider asked Matt about the app. Matt, how did you come […]

by billboardinsider· · 0 comments · Business

Road Trip Indianapolis

Insider spent a week in Indianapolis recently.    Insider wants to know why Indy thinks it’s fine to hang spectaculars all over town welcoming out of town groups when it’s impossible to put up digital billboards to serve the local business community.  These spectaculars are great.  They build community spirit and promote groups and businesses.  A digital billboard can do the same thing.   Insider had a great fried chicken dinner with the OAAA’s regulatory expert Myron Laible who was […]

by billboardinsider· · 0 comments · Business

Andrea Messimer Henley on agencies, national sales and the OAAA show.

Billboard Insider interviewed Andrea Messimer Henley earlier this week.  Andrea has 20 years experience in out of home advertising sales and has been a frequent Billboard Insider contributor.  Andrea is a Director of Client Relations for Wilkins Media, the largest independently owned out of home media specialist in the US. Andrea tell us about Wilkins. I am really enjoying my new role at Wilkins Media, where I am a director of business development. I have felt for some time that […]

by billboardinsider· · 1 comment · Business

Company of the Day: Emmitt Signs

Company: Emmitt Signs Markets: Ohio Headquarters: 501 West Emmitt Ave, Waverly, OH, 45690 Phone: 740-708-1247 Emmit Signs has an 18 face plant located in Waverly and Chilcothe, Ohio. The company’s signs are 12 by 24. Six of the company’s ten existing structures are double-stacked. The company was formed in 1998. Paid Advertisement

by billboardinsider· · 0 comments · Business