Business

Company of the Day: Apple Outdoor

Company:  Apple Outdoor Advertising Markets:  Pennsylvania, Maryland. Headquarters: 950 Smile Way, York, PA  17404 Phone: 717-578-2437 Email: nsterner@appleoutdoor.com Apple Outdoor operates an out of home plant with 500 faces in Pennsylvania and Maryland.  The company was founded in 1999 and is owned by the Stewart Companies group, which has investments in building products, construction, real estate, auto […]

Vistar Media Answers The Question Everyone Is Asking

With the news of the Lamar investment in Vistar Media, our internal conversation at Insider was around one key issue and that was confirmed yesterday from several industry executives.  This comment from a reader and an owner/operator sums it up nicely.  We are are a small operator, and compete with […]

The Billboard Guy on Building Smart

Pelican Billboard founder John D Jackson III operates a Louisiana out of home plant with numerous faces including 9 digital faces.  John is known as “The Billboard Guy.”  Last week he talked about digital signs and his philosophy of business.  Today he talks about what makes a good location and how […]

Branded Cities Acquires Midtown Spectacular

New York, NY– July 14, 2021 – Branded Cities, North America’s premier Out-of-Home and iconic media company, today announced the acquisition of an ultra-large format static spectacular, further increasing its footprint in the New York market. At nearly 6,000 square feet and measuring 47’2” x 127’, the highly visible sign […]

Company of the Day – American Outdoor Advertising

Company:  American Outdoor Advertising Headquarters: 2801 E Camelback Road, Suite 470, Phoenix, AZ 85016 Markets: San Diego, Oakland, Las Vegas, and Northern Arizona Phone: 602.687.9220 Email:   sales@americanoutdoor.net American Outdoor Advertising is an outdoor advertising company serving the San Diego, Oakland, Las Vegas, and Northern Arizona markets. American offers high profile digitals […]

Is OOH Advertising Seasonal?

A reader asked Billboard Insider if out of home revenues are seasonal.  The answer is yes, with a peak in the second and fourth quarter of each year.  Look at this analysis of US out of home revenues for 2019 (the last full year prior to covid) US Out of […]

Company of the Day: Anderson Outdoor

Company:Anderson Outdoor Advertising Headquarters: 9 Azalea Drive, Key West, FL 33040 Markets: The Florida Keys Phone: 305.294.5479 Email:AOAKW@AOL.COM Anderson Outdoor Advertising has been helping brands capitalize for over 22 years in the Florida Keys. They offer solar powered bus shelters, airport LCD monitors and backlit signs at both the airport and ferry terminal. […]

Company of the Day – Allure Advertising

Company: Allure Advertising Headquarters: 2015 Ayrsley Town Blvd. #200 Charlotte, NC 28273 Market: Charlotte NC & Mt. Pleasant SC Phone: 855.289.6883 Allure Advertising is a locally owned outdoor advertising company specializing in digital media. With over 70 years of combined industry experience, the Allure team is aggressively growing their digital […]

Company of the Day: American Billboards

Company: American Billboards Headquarters: Jonesboro, Arkansas 72404 Markets:  Arkansas  Phone: 870-215-2704 About: American Billboards, formerly Roc Outdoor, operates 67 billboard structures with approximately  182 faces  in the following communities in Arkansas: Augusta Blytheville Bono Brookland Cash Dell Earle Harrisburg Jonesboro Lake City Leachville Lepanto Manila Newport Osceola Paragould Walnut Ridge [wpforms id=”9787″] Paid Advertisement

Billboard Insider Classifieds July 10, 2021

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]