Author: John Weller

Mesmerize Taps Screenverse for Programmatic Sales

New York, June 1, 2022 – Mesmerize (www.mesmerize.com), a prominent media company specializing in patient education at the point of care, today announced a partnership with Screenverse, Inc., a leading ad management company that specializes in maximizing revenue for digital screen owners.  The partnership will allow Screenverse the exclusive rights […]

Company of the Day – Keyes Outdoor Advertising

Company: Keyes Outdoor Advertising Markets: Indiana Headquarters: P.O. Box 47281, Indianapolis, IN  46247 Phone: 317-442-8132 EMail:  jeff@keyesoutdoor.com Keyes Outdoor Advertising is a family-owned business, established in 1985 in the Indianapolis area. Keyes has operated continuously since arriving in Indiana. The Company operates both junior posters and traditional bulletins at over 50 locations in Indianapolis, […]

Company of the Day – L&W Outdoor

Company: L&W Outdoor Advertising Headquarters: 6102 W 400 N, Greenfield, IN 46140 Market: Indiana Phone: 317-894-7110 Email: lwoutdoor@myninestar.net L&W Outdoor Advertising, Inc. is Indiana’s Interstate Billboard Company. Located just east of Indianapolis with signs serving most of the major interstates in Indiana. Founded in 1983, L&W began with Larry Weaver […]

Billboard Insider Classifieds May 28, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Why OOH is the Premium Advertising Medium

By Julia Cramer, Adomni Content Specialist Synopsis: OOH coupled with digital proves to be one of the most underrated ad types driving exceptional reach.  The Out of Home Advertising Association of America (OAAA), in partnership with Comscore, recently released its new survey, “Consumer Insights: OOH and Online Activation,” which concentrated […]

Hivestack and Yahoo Announce Strategic Global Programmatic DOOH Partnership

Partnership provides Yahoo’s omnichannel demand side platform (DSP) with access to premium global DOOH inventory at scale via the Hivestack supply side platform (SSP) Montreal, Canada, New York, USA, – May 25, 2022 – Yahoo and Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company, have today announced a strategic […]

Company of the Day – Klein Outdoor Advertising

Company: Klein Outdoor Advertising Headquarters: 54 Broad Street, Suite L107, Red Bank New Jersey 07701 Market: New Jersey Phone: 732-450-0505 Email: davidklein@kleinoutdoor.com Klein Outdoor owns and operates two  two-sided 11 X 38 digital structure in Eatontown and Paramus New Jersey.  The Company has developed and sold over 40 other locations in New […]

Stagwell’s Media Network and Talon Combine Teams For First Joint OOH Campaign

First Joint Out-of-Home (OOH) Campaign for Converse Achieves Meaningful Impact NEW YORK and LONDON, May 23, 2022 /PRNewswire/ — Stagwell Media Network, part of Stagwell (NASDAQ: STGW), today announced the integration of the U.S. OOH teams from the network’s omnichannel media agency, Assembly, with Talon, to offer smarter, data-driven, and creative-led OOH planning, buying, and proprietary technologies to advertisers. This […]

Company of the Day – King Outdoor

Company:  King Outdoor Advertising Markets: Pennsylvania Address: 304 N Washington Avenue, Suite 201, Scranton, PA  18503 Email: info@kingoutdoor.net Phone: 570-344-8250 King Outdoor operates a billboard plant with 32 static and 55 digital spaces in Northeastern Pennsylvania.  The company was founded in 1966.  Jerry Frank is the company’s CEO and President.  […]

Great Outdoors Advertising Divests OOH Assets to Lamar

Hagerstown, MD – Great Outdoors Advertising announced today the divestiture of its digital and static assets to national operator Lamar Advertising Company (NASDAQ: LAMR). Great Outdoors Advertising is the leading static and digital bulletin operator with a portfolio of high-end locations in the Hagerstown market. Drachman M&A Co. represented Great […]