Last month the Biden administration proposed rules to require companies with more than 100 employees to mandate vaccines or require weekly covid testing. The rules could impact two-thirds of private sector workers. Billboard Insider talked with Formetco Safety Director Jim Poage to get his insight on how this enforcement may […]
RESTON, Va., October 19, 2021 – Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement with Trooh, a leading U.S. place-based media company connecting brands with millions of consumers on their daily journey out-of-home, to deliver reporting from Comscore’s digital out-of-home (DOOH) solution. Under […]
Company: CaptiveEyes Markets: Florida Address: 835 E Park Ave, Suite A, Tallahassee, Florida. 32303 Email: sales@captiveeyes.com Phone: 850-391-0752 CaptiveEyes operates static and digital out of home network serving Florida A&M, Florida State University and Tallahasse Community College. The plant includes indoor digital billboards, marquees, directional and map signage and parking […]
Is a billboard lease valid if if contains an altered legal description and is improperly acknowledged? Yes. That’s the lesson of Engler v Franklin Outdoor. Here are the facts. Franklin Outdoor asked Michael Flynn if it could erect a billboard on Flynn’s property. James Franklin and Michael Flynn. walked the […]
Outdoorlink has developed a new product to remotely monitor digital device behavior and power consumption. The product is designed for airports, transit centers, malls and high traffic digital signs. Billboard Insider talked with Jenni Evans, VP Transit Solutions at Smartlink to learn more. How does the Vantage system work? The […]
Highly effective sales meetings require critical management self-examination: a.) would you attend your sales meetings if it wasn’t required? b.) consultants determine everything they need to know about a sales team by attending a sales meeting, what does your sales meeting say? These meetings belong to your team, not you. […]
By James Munnerlynn, President and Co-Founder, Blip Billboards Apple released the much-anticipated iOS 15 in September, and with it came a number of user privacy features. Although advertising and marketing professionals and even the platforms – including Facebook and Instagram – are concerned about how this will impact their long-standing digital ad […]
This year’s holiday shopping season is expected to meld the high consumer confidence of 2019 with the accelerated ecommerce experiences of 2020 to create a more omnichannel customer journey than ever before. Moreover, U.S. consumers are expected to spend a whopping $1.09 trillion dollars this holiday season, according to eMarketer. […]
Company: Captivate Elevator Media Headquarters: 501 7th Avenue, Suite 210 New York, NY 10018 Phone: 646-205-8500 Email: lpapa@captivate.com Markets: Major cities throughout North America. The Captivate founders recognized the lengths people go to avoid personal interaction during confined elevator rides and set out to develop a solution that would alleviate […]
Some examples over the past month of the use of out of home as political speech. A republican group is trolling Donald Trump on digital billboards. Another group is running digital ads on the IBOUSA network critical of President Joe Biden. A citizens group is running this message on a […]
